Mindbody App: Manage and Grow your Wellness Business
One
of the foremost popular business management, marketing, and appointment
scheduling software within the market today is Mindbody. Mindbody is devoted to
offering solutions to companies and professionals who add the Health &
Wellness industry (gyms, fitness, salons, spas, massage centers, dance schools,
yoga studios, etc.).
The
big variety of integrations available for Mindbody, like the mixing with Zoom
Meeting to hold out sessions and online classes, make this management tool
extremely flexible, as we'll see later during this article.
Mindbody Overview
MindBody
was created in 2001 and has over 50,000 businesses using it. it's one among the
simplest options for business owners in its industry. An industry that, as
shown within the chart below, is big and keeps growing year after year.
Mindbody
offers a business and marketing solution that aims to fill the industry’s gaps
with a highly focused app.
Customers
seem to be really satisfied by Mindbody, which is ranking favorite on Finances
Online for the Club Management Software category.
What does the Mindbody app offer?
The
Mindbody app lets businesses of the health, wellness, and wonder industries
access to very sophisticated and focused management and marketing solutions.
Mindbody allows them to simply confine touch with their audience , have
customers book appointments through the web site or iOS/Android apps, and send
automatic notifications, confirmation, and reminders to attenuate the chances
of individuals not exposure to the appointments.
Below
are the robust features provided by the Mindbody app.
MINDBODY MARKETING FEATURES
The
Mindbody marketing features are designed to assist you attract new clients,
increase their frequency visits, revisit lost customers, improve word of mouth
marketing, and receive feedback.
The
marketing tool consists of two sections. the primary section (Mindbody app and
web, promoted intro offers, dynamic pricing, and partner network) helps get
prospective customers “in the door”. The second section (automation, campaigns,
contact lists, feedback and reviews, and referrals) helps keep existing
customers come for more.
Get people within the door
1.
Mindbody App and Web
This
feature enables you to realize more exposure for your business. With it, you'll
list your business on the Mindbody consumer website (Mindbody.io), making it
easy for clients to seek out and book your services through the Mindbody app
and Google.
2.
Mindbody Promoted Intro Offers
Mindbody
Promote Intro Offers feature may be a tool that helps you promote your business
to potential customers. Its native integration with Facebook and Instagram
improves your online presence on different platforms. With this tool, you'll
make offers to draw in new clients, retain existing ones, and keep them
returning for more.
3.
Mindbody App Partner Network
The
Partner Network feature helps to extend the visibility of your brand on the
search and social media networks like Google and Peerfit. These partners will
assist you to drive targeted traffic which will book your classes through a
call to action button on your listing as shown below.
4.
Mindbody Dynamic Pricing
The
Dynamic Pricing tool allows you to make the proper price at a selected time to
draw in your targeted customers. you'll create prices that help to refill open
spots of your classes. you'll set minimum and maximum prices as you would like
.
Keep them returning
1.
Mindbody Automations and Campaigns
This
feature helps you to bring back lost customers and keep existing customers
engaged with branded emails and texts designed from templates. you'll set the
messages up to deliver them automatically supported specific criteria. you'll
use this feature to share important updates and special announcements like
event hosting, holiday promotions, the opening of a replacement location, and
launching a replacement service or product.
2.
Mindbody Contact lists
The
Contact Lists feature makes it possible to create segmented lists that update
in real-time consistent with your customers’ interaction together with your
messages, satisfaction, and visit history. With it, you'll manage your static
and smart lists, also as creating new ones.
3.
Mindbody Reviews, Referrals, and Feedback
Mindbody
Reviews, Referrals, and Feedback tools are designed to assist you collect
customers’ feedback. for instance , you'll ask customers to inform you about
their perception of your business and collect feedback to enhance your
services. It encourages customers to go away a review on your social media
channels, website, and Google. It increases referrals as you'll reward users
for pertaining to family and friends.
Mindbody Online Booking & Scheduling
Mindbody
allows clients to simply book appointments with trainers, coaches, and
professionals within the health and wellness industry through the app, branded
web tools, and social media.
As
soon as a client book a session or cancels, Midbody updates your schedule
automatically. you'll also set a category size and offer clients an choice to
join a waitlist and notify them when the category spots start.
You
can see and manage your schedule from a dashboard (as shown above) and see who
registered for what classes, their membership plans, and balance. This helps to
understand members who are new and people who are yet to buy their classes.
MINDBODY Point of Sale (POS)
The
POS service that the MINDBODY app offers includes a spread of advantages , from
easy payment in loco to fixing recurring payments, and mastercard processing.
The
Mindbody point of sale helps you process mastercard payments on your website or
using the branded app. you'll use it on your front desk with the help of the
mastercard reader, a mobile POS reader, a mobile barcode scanner, a thermal
receipt printer, and a cash drawer.
Mindbody
is security conscious about your customers’ information, so it stores their
mastercard information and provides you the power to line up recurring billing
for normal customers. This feature makes it easy for clients to get anything
they need for his or her classes. Businesses also use it on online retail
stores. you'll track inventory and adjust product prices as you would like
Mindbody app Client Tools
Mindbody provides both a customer-side app
and a client-side app. Customers can easily book and manage their appointments
from their devices. They can log in to their accounts and add their billing
information, view payment, check their history, and redeem their reward points
and gift cards.
On the other side, you can access your
client’s profile, see their purchase history and their relationship with other
clients. This will help you create personalized experiences for each one of
them. The feature also allows you to send alerts and notifications to your
clients such as birthday wishes, positive and negative balances, and
appointment reminders.
MindbodyApp Staff Resources
Offering a tool that helps with staff
management makes Mindbody to be a very convenient app for health & wellness
business owners who’d like to see their business from day-to-day life to
marketing strategies.
Mindbody makes staff management a breeze.
All your staff members can have unique logins to enable them to manage their
individual schedules from anywhere. Mindbody makes it possible to easily know
the hours your staff worked, calculate their pay, commissions, and rewards
through the Mindbody payroll processing.
This takes manually calculating paychecks
out of the way. You can check out your staff performances by generating their
sales reports individually.
Mindbody Reports
The Mindbody app offers a robust report tool
that helps you to keep track of your business, and the work input by you and
your staff. Mindbody has over 100+ reports to help you track and optimize your
business.
They include sales reports, payment
processing reports, client reports, staff reports, inventory reports among many
others. These reports give you an insight into trends in sales, popular pricing
option clients are choosing, payroll processing and it helps you to know your
big spenders. The reports help you take better decisions to optimize your
business for greater performance.
Mindbody Automation
This very thorough app has automation
features to help you automate some tasks you do within the app.
Mindbody’s automation feature is an advanced
drip campaign platform you can use to keep your clients’ communication going
throughout the sales cycle. It allows you to send emails, text messages to
clients depending on their preferences when signing up.
You can select the recipients of the
automation, design promotional emails, and choose an interval to send them. You
create it once and subsequently new clients that match the criteria are
automatically enrolled to receive the emails or the texts.
Mindbody Integrations and Add-ons
Mindbody allows you to integrate third-party
apps in order to help you attract more customers, nurture them, and offer them
specific ad campaigns. At Leadsbridge, we offer
.
different integrations with Mindbody. see some of them below:
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